Spotlight Session: Focusing on Excellence with Our UFI Award Winners - Operations & Services (Freeman-Zenus) and Sustainable Development (Easyfairs)
Breakout
2024-11-22 | 11:15 AM - 11:45 AM (GMT+01:00) Berlin| Room M, level 2
Join us as we celebrate transformative innovations that are redefining customer experience and sustainability in the exhibition industry.
Jo-Anne Kelleway, International Industry Ambassador at Freeman, will present their joint award-winning initiative in Operations & Services. Their cutting-edge digital partnership leverages ethical behavior mapping technology to provide event organisers with actionable insights into visitor sentiments, helping them enhance the customer experience and measure event success.
In the Sustainable Development category, Nil Sönmez, Chief Sustainability and Customer Experience Officer at Easyfairs, will showcase their comprehensive ESG plan. Easyfairs’ data-driven and collaborative approach to sustainability, which integrates eco-friendly practices into their business model, demonstrates how sustainability can enhance both the operational success and the attendee experience at exhibitions.
